Burning Brain Masthead graphic
:: music selection *0301*
:: directions


Case Study: Graphic World, Inc. Collateral System
Burning Brain Creative Studios works with an international
publishing company based in St. Louis to help their sales force.

Burning Brain Creative Studios was commissioned to create a comprehensive collateral system and stationary ensemble for Graphic World, Inc. (GWI) a company based in St. Louis that provides outsourced publishing solutions to international text book companies.

Their clientele have been merging and growing for years becoming multi-national conglomerates that were quickly dwarfing GWI. Their marketing director was tasked with modernizing and integrating their collateral system so that they appeared bigger and more competent than before. Burning Brain was up to the task.

We upgraded their stationary ensemble first looking at possible logo upgrades along the way to modernize their image. Ultimately GWI decided that the tradition behind their original logo was strong enough not to have it changed. But they felt it's vehicle needed an upgrade.

Burning Brain worked diligently with the GWI marketing director to come up with a modular, sleek and useful collateral system that could work as a package or pieces could be deployed on their own.

Click to enlarge

We also developed a PowerPoint template for their sales team to use during presentations that integrated with the stationary and collateral.

:: Illustration
:: Design | web/print
:: Creative Ideas
:: Project Rescue

Project Pricing
Burning Brain is very easy to work with and we have developed a great way for you to quickly determine if we're a fit for you and your project.

Simply select any two of the
following criteria to find out
what we'll cost:

:: Request Quote Form
Please enter the security word above, exactly as shown, so that we can verify that you are an actual carbon-based lifeform from the planet earth and not a spambot.
Your Dentistry Today
Stationary Ensemble
Burning Brain
Virtual Marketing Secrets:
Graphic World
Collateral System: